# GuideMark pricing

Source: https://guidemark.co/pricing

Priced on monthly active users (MAU). Plans start at €24/month; annual billing saves 20–28%.

| Monthly active users (up to) | Billed monthly | Billed annually (per month) |
| --- | --- | --- |
| 1k | €24/month | €19/month |
| 5k | €39/month | €29/month |
| 10k | €49/month | €39/month |
| 20k | €69/month | €49/month |
| 50k | €89/month | €69/month |
| 50k+ | Let's Talk | Let's Talk |

## Included at every tier

- Unlimited product tours
- High-Fidelity Guidance Engine
- No-Code Visual Editor
- Smart Element Targeting
- Multi-domain Support
- Custom Branding & Themes
- Priority Support

## Frequently asked questions

### What is GuideMark?

GuideMark is AI-powered user onboarding software for SaaS web apps. It auto-generates interactive product tours — guided tooltips, walkthroughs, and onboarding checklists — directly from your existing UI, styled to match your brand, and installs with a single script tag. Plans start at €24/month.

### How does the auto-generation work?

GuideMark's engine analyzes your DOM structure and user interactions to automatically identify the key steps. It effectively watches you use your app and builds the tour in real time, which you can then refine in a no-code visual editor.

### Can I customize the look and feel?

Yes. Choose the Auto-detect style and GuideMark reads your app's primary colour, font and corner radius at runtime and picks a readable text colour. Or set colours, font and corners yourself with the Solid, Full Color or Glass styles.

### Does it work on single page applications (SPAs)?

Yes. GuideMark is built for modern web apps and supports React, Vue, Angular, Svelte, and vanilla JavaScript. It handles client-side routing out of the box, so tour steps survive navigation without a page reload.

### How do I install GuideMark?

Add one script tag to your site's HTML. There is no SDK to install and no build step to change — the widget goes live immediately and tours can be published without redeploying your app.

### Is there a free trial?

Yes. Every plan starts with a free trial with full access to every feature.

### How long until my first tour is live?

Usually the same sitting: record a tour by clicking through your app, or let AI draft the first steps, then publish.

### Can AI coding agents create product tours in GuideMark?

Yes. Claude Code, Cursor, VS Code and other MCP clients can connect to GuideMark's MCP server and create product tours and beacon tooltips on your real pages, pointing each step at an element by its CSS selector. Everything an agent makes is saved as a draft that visitors don't see until you publish it.

### Does GuideMark have an MCP server?

Yes, at https://guidemark.co/api/mcp (Streamable HTTP). Agents connect by signing in with GuideMark in the browser, so there is no API key to copy. Its tools read the project, create and edit tours and beacon tooltips, publish when you allow it, and email you when a draft is ready for review. Scripts and CI can use the REST API at https://guidemark.co/api/v1 with an API key instead.

### Can an agent publish without my approval?

Not by default: agents save drafts only. An agent can put something live, or change or delete anything that is live, only if the project allows agent publishing in Settings → Agents and you gave that agent publish access when you connected it. When a draft is finished, the agent can ask for a review, which emails the project owner a link to it.

### Will this slow down my app?

The script loads asynchronously, so it doesn't block your page from rendering.

### How much does GuideMark cost?

GuideMark starts at €24/month for up to 1,000 monthly active users, and scales to €89/month at 50,000 MAU. Every feature is included at every tier — there are no per-seat fees and no feature gating.

### What are the best GuideMark alternatives?

The main alternatives for product tours and user onboarding are Appcues, ProductFruits, Usetiful, HelpHero, and Adora. GuideMark differs by generating tours with AI and matching your brand styling automatically, at transparent pricing from €24/month.

[Start free trial](https://guidemark.co/signup) · [Pricing](https://guidemark.co/pricing) · [Documentation](https://guidemark.co/docs)